What it Takes to be a SaaS Copywriter – Interview with Josh Garofalo
Summary:
Josh Garofalo is a SaaS copywriter and conversion optimizer — a specialist in a sea of generalists. Before starting Sway Copy, he led marketing at a VC-funded B2B SaaS startup that went through AngelPad, the #1 accelerator (Forbes, 2015).
Today, he writes copy for SaaS companies and digital agencies with SaaS clients.