SEO Archives - Page 16 of 33

10 Incredible Ways to Make Your Facebook Videos Go Viral

Are you struggling to create viral Facebook videos? How well are your videos performing on Facebook? Are you getting much traction with your Facebook videos? Do your videos go viral on Facebook?

These are just a few questions to consider as we go down this article.

Facebook videos have taken over the digital marketing landscape in recent years, with nearly every marketer investing and using video content to grow their business.

Startups companies, B2C, and B2B marketers, etc, are using video marketing in their digital marketing strategies and they are going viral with their video content marketing campaigns. However, inasmuch as some marketers are able to make videos go viral on Facebook, many others are struggling to create viral Facebook videos. Why not check out a viral video like this Jimmy John Shark video here and know the reason how it went viral?

The truth is that you’re one of those marketers who is struggling to create viral Facebook videos. In that case, this article is for you.

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Featured snippets can increase organic traffic to a page by up to 516%, as found in a study by Search Engine Land. While many webmasters focus solely on ranking in the regular search results, featured snippets create a new opportunity to surpass the competition.

Ahead, you are going to learn how to optimize your content and SEO to achieve featured snippets in Google, and ultimately generate more organic traffic.

What are Featured Snippets?

Every marketer aspires to achieve the #1 rank in Google, but how about position #0? This is what many are starting to call featured snippets, as they appear higher than other search results.

Featured snippets are specially selected answers that are placed in a block below any ads but above the other organic results. You’ve most likely seen them before, and they look like this:

The future of SEO is right behind the corner whether you like it or not. That is why you have to accept this fact and move on along with upgrading our SEO and digital marketing strategies to make them even more appealing to the future realities.

In the article below, I would discuss 8 the most outstanding SEO trends and techniques that are waiting for us in 2019. Also, I would touch on the challenges and pitfalls in the way of obtaining a top rank in your search engine in the new upcoming year.

Many of you are pretty familiar with what search engine is and what it was back in the days, however, it is really intriguing to observe how it is evolving right now. Stick and stones might break my bones, but things like domain authority, backlink profile and for instance, authorship is the SEO of the past. Now, it is all about your reputation.

Nevertheless, despite the fact that reputation is undoubtedly essential, you got to continuously amplify it with new technologies keeping pace with your fastidious client; which means you have to improve your user experience all the time – no excuses.

Let’s see how user experience might show itself off in 2019.

The past decade has seen the rise of influencer marketing as one of the most important and common marketing techniques for many businesses and brands. In fact, as per stats, the field of influencer marketing has grown by around 200% in the year 2017 alone. Here are some other interesting stats about influencer marketing:

In the past year, there has been a 325% increase in the Google search for the term “Influencer Marketing”.
Almost 70% of the marketing firms have increased their budgets allocated for influencer marketing.
There is almost twice the increase in the number of influencer marketing platforms and agencies.
51% of the business owners think that they get better leads from influencer marketing.
Studies show that businesses generate more than $6 for every $1 invested in influencer marketing.

Now as we approach the third quarter of 2018, businesses have begun reviewing and analyzing their influencer marketing plans and strategies. Most businesses no longer think of it as just a social media marketing technique, in fact, influencer marketing is termed as the best for ROI and the fastest growing marketing technique.

When you improve website conversion, you increase the amount of revenue that you earn per visitor. Whether the user is navigating a website on their laptop or mobile phone, you must be ready to convert them to your cause. Optimizing conversion rates allows you to get the best results from visitors that you already receive, and you can attract new visitors simultaneously.

Differentiating what is most unique and valuable about your company and offer from those of competitors is a primary step, but you can do more than that. Consider these simple website conversion optimization tips to boost conversions for any purpose.

When running a business online, SEO is undoubtedly one of the most effective ways of generating quality traffic. While you work towards employing the best SEO tactics, there are those that will affect your ranking in Google search results. You can begin with basic tactics such as good meta tag descriptions, quality content, and HTTPS.

However, you ought to be more careful with dangerous SEO techniques that can be easily detected by the Penguin, Panda, and other Google algorithm s. This article takes a closer look at some of the SEO techniques to avoid in 2018.

Robot to Create Content

Commonly, when people think of robots, they imagine large pieces of machinery constructing cars or appliances on an assembly line. This may be true, but automation has slowly worked its way into every industry. Now we have little robots in our pockets that have the ability to handle a wide range of tasks usually facilitated by humans. The fear of robots taking our jobs is a concern most people have, but can bots really replace people who generate content?

Social media marketing is one of the most effective digital strategies that brands consistently use to generate more traffic and customers. Every business is doing it differently, some better than others. The results? Well, the results are directly proportional to the quality of the strategies, content, and marketing of the company.

Planning your social media activity ahead is a smart choice, especially because you can effectively strategize your future posts using various professional tools that’ll do the job for you. We’re experiencing the age of automation, and in digital marketing, every successful business is trying its best to effectively design and automate their content schedule.

Gantt Charts for SEO

Every SEO campaign requires a certain level of preparation and planning. Oftentimes, it includes keyword selection, writing strong page titles and meta tags, developing, implementing a link building programme and what not. The entire process of devising a kickass strategy could be both challenging and arduous without proper planning and tracking.

Hubspot explains a good SEO strategy as the process of organizing a website’s content by topic, which helps search engines like Google understand a user’s intent when searching.

These days many teams have started using Gantt chart software to plan, run, and control their SEO strategies. To all those, who don’t know much about Gantt charts, we have a brief overview for you.

What is ‘a marketing strategy’ and why do I need one? A marketing strategy is an integral component of any business plan – it represents your brand and potential growth. Creating a sustainable brand marketing strategy is as much about asking yourself questions, as it is analyzing the marketplace. It can help streamline your operation, boost brand awareness, and solidify your place in the market.

Whether your goal is brand awareness, customer loyalty, lead generation and nurturing, social media, sales enablement, or all of the above, a carefully crafted marketing strategy can mean the difference between success and failure.

Don’t just wade when you can swim—consider the following five factors to help develop an effective, winning strategy.

How to Optimize Your Website for Featured Snippets

What are Featured Snippets?

10 Dangerous SEO Techniques to Avoid in 2018

Content Marketing: Use a Robot to Create Your Content

How to Use Gantt Charts For Your Next SEO Campaign