100 Must Read Marketing Books

Reading is still the best way to learn and stay on top of the marketing industry. Digital Marketing Industry is constantly changing and professionals need to update their skill set based on current trends. But in Digital Marketing the core concepts will always remain same no matter how many updates happen in the technologies

With so many digital resources out there (including The Mondovo’s Blog, of course), it’s easy to forget about a good, old-fashioned book, but we won’t let that happen!

We’ve selected some of our favorite new marketing books and compiled them below. We highlight 100 of our favorite marketing books; including titles from Seth Godin, Mark Roberge, Simon Sinek, and Gary V.

Inside these marketing books, industry leaders reveal their secrets for improving brand position, building a rock-solid sales process, creating an epic content marketing strategy, and much more.

1. The CLICK Technique: Tap into the Internet’s Massive Power to Produce a Steady Stream of Traffic and Leads for Your Small Business

by Lindsey Anderson

Our Rating : 4.43/5

1. The CLICK Technique: Tap into the Internet’s Massive Power to Produce a Steady Stream of Traffic and Leads for Your Small Business

2. Listen, Sister: Live Your Life and Leave a Legacy: How to Achieve Time and Financial Freedom through Network Marketing

3. Cadence: A Tale of Fast Business Growth

4. Expert Secrets: The Underground Playbook for Creating a Mass Movement of People Who Will Pay for Your Advice

5. Making Websites Win: Apply the Customer-Centric Methodology That Has Doubled the Sales of Many Leading Websites

6. DotCom Secrets: The Underground Playbook for Growing Your Company Online

7. Never Lose a Customer Again: Turn Any Sale into Lifelong Loyalty in 100 Days

8. Explosive Growth: A Few Things I Learned While Growing To 100 Million Users – And Losing $78 Million

9. Ninja Selling: Subtle Skills. Big Results.

10. The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

11. Storytelling with Data: A Data Visualization Guide for Business Professionals

12. Building a StoryBrand: Clarify Your Message So Customers Will Listen

13. Go Pro: 7 Steps to Becoming a Network Marketing Professional

14. Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling

15. Value Proposition Design: How to Create Products and Services Customers Want

16. Hacking Growth: How Today’s Fastest-Growing Companies Drive Breakout Success

17. Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants

18. #AskGaryVee: One Entrepreneur’s Take on Leadership, Social Media, and Self-Awareness

19. Competing Against Luck: The Story of Innovation and Customer Choice

20. Go for No! Yes is the Destination, No is How You Get There

21. Get Over Your Damn Self: The No-BS Blueprint to Building a Life-Changing Business

22. Resonate: Present Visual Stories that Transform Audiences

23. Digital Marketing For Dummies (For Dummies (Business & Personal Finance))

24. Influence: The Psychology of Persuasion, Revised Edition

25. How Brands Grow: What Marketers Don’t Know

26. Misbehaving: The Making of Behavioral Economics

27. Methods of Persuasion: How to Use Psychology to Influence Human Behavior

28. The Curse of Bigness: Antitrust in the New Gilded Age

29. Cracking the PM Interview: How to Land a Product Manager Job in Technology

30. HBR’s 10 Must Reads on Strategy (including featured article “What Is Strategy?”

31. Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions

32. The Motivation Manifesto

33. The Hacking of the American Mind: The Science Behind the Corporate Takeover of Our Bodies and Brains

34. The Everything Store: Jeff Bezos and the Age of Amazon

35. Predictably Irrational: The Hidden Forces That Shape Our Decisions

36. Mapping Experiences: A Complete Guide to Creating Value through Journeys, Blueprints, and Diagrams

37. The Attention Merchants: The Epic Scramble to Get Inside Our Heads

38. This Is Marketing: You Can’t Be Seen Until You Learn to See

39. Secrets of Question-Based Selling: How the Most Powerful Tool in Business Can Double Your Sales Results

40. The Automatic Customer: Creating a Subscription Business in Any Industry

41. Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

42. Freakishly Effective Social Media for Network Marketing: How to Stop Wasting Your Time on Things That Don’t Work and Start Doing What Does!

43. The Personal MBA: Master the Art of Business

44. Your First Year in Network Marketing: Overcome Your Fears, Experience Success, and Achieve Your Dreams!

45. Hooked: How to Build Habit-Forming Products

46. The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal

47. The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

48. Big Shifts Ahead: Demographic Clarity For Business

49. Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of Salesforce.com

50. Subscribed: Why the Subscription Model Will Be Your Company’s Future – and What to Do About It

51. Pre-Suasion: A Revolutionary Way to Influence and Persuade

52. Positioning: The Battle for Your Mind, 20th Anniversary Edition

53. Hug Your Haters: How to Embrace Complaints and Keep Your Customers

54. The Power of Broke: How Empty Pockets, a Tight Budget, and a Hunger for Success Can Become Your Greatest Competitive Advantage

55. The Goal: A Process of Ongoing Improvement

56. Talk Triggers: The Complete Guide to Creating Customers with Word of Mouth

57. The Effortless Experience: Conquering the New Battleground for Customer Loyalty

58. IoT Inc: How Your Company Can Use the Internet of Things to Win in the Outcome Economy

59. Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers

60. Get Clients Now! (TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches

61. People Buy You: The Real Secret to what Matters Most in Business

62. Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing

63. The Tipping Point: How Little Things Can Make a Big Difference

64. Little Red Book of Selling: 12.5 Principles of Sales Greatness

65. Building Strong Brands

66. Objections: The Ultimate Guide for Mastering The Art and Science of Getting Past No

67. Blue Ocean Shift: Beyond Competing – Proven Steps to Inspire Confidence and Seize New Growth

68. Play Bigger: How Pirates, Dreamers, and Innovators Create and Dominate Markets

69. The Convenience Revolution: How to Deliver a Customer Service Experience that Disrupts the Competition and Creates Fierce Loyalty

70. Disrupted: My Misadventure in the Start-Up Bubble

71. Contagious: Why Things Catch On

72. Why We Buy: The Science of Shopping–Updated and Revised for the Internet, the Global Consumer, and Beyond

73. Story Driven: You don’t need to compete when you know who you are

74. Persuasion: Psychology of Selling – Secret Techniques To Close The Deal Every Time

75. Crush It!: Why NOW Is the Time to Cash In on Your Passion

76. Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

76. Nudge: Improving Decisions About Health, Wealth, and Happiness

78. The Thank You Economy

79. Stumbling on Happiness

80. Influencer: Building Your Personal Brand in the Age of Social Media