See where a lead came from, and credit offline sales

Mondovo remembers which ad, campaign or website brought each visitor, for 90 days, and saves it on their contact when they get in touch or buy.

See a contact's source

1. Open Messages & customers → Contacts and pick a person.
2. Open the Attribution tab: the Journey of every visit from an ad, campaign or website, the First Touch and Last Touch, campaign details and the page they landed on.
3. Open Page visits to see what they read, including visits before they got in touch.

Record an offline sale or booking

1. On the Attribution tab, click Record an offline sale or booking.
2. Choose a sale, a booking or a qualified lead, how it happened (in person, phone, WhatsApp or chat, email) and the amount.
3. Save. It appears next to the ads that brought them. If they came from a Facebook or Instagram ad and server-side conversions are connected, it is reported to Meta. For Google Ads, download the file in Site settings → Tracking → Offline sales and bookings and upload it in Google Ads.

Good to know

• Add UTM tags (utm_source, utm_medium, utm_campaign) to your ad links to see campaign names.
• The source can be lost if someone switches device, clears their browser, or declines marketing cookies.
• Offline sales can only be linked to people who left an email or phone number on your site.
• For totals by source, see See which ads and campaigns work.