A sending domain makes your business's emails come from your own address, such as hello@mail.yourbusiness.com. Marketing journey emails only send once your site has one. Booking reminders and order emails send either way. Available on paid plans.
Steps
- Open Messages & customers → Email → Settings → Email Provider and find Sending domain.
- Enter a subdomain such as
mail.yourbusiness.com, a From name, a sender name, and the reply-to address where replies should go. - Add the 3 or 4 DNS records shown where your domain is managed. You are adding records, not changing nameservers, and your existing email is not affected. If someone else manages the domain, click Copy instructions for your client.
- Click Check records. Each record shows Found, Not found yet or Wrong value, with what to fix. Most domains verify within 15 minutes; DNS can take up to 72 hours.
Inbox checklist
- Make sure SPF, DKIM and DMARC all pass. Start DMARC at
p=none, then move top=quarantine. - Only one SPF record is allowed per name. Merge them if you already have one.
- Keep the unsubscribe link. It is added to broadcasts and journey emails automatically.
- Keep spam complaints under 0.1%. Large mailbox providers start blocking senders above 0.3%.
- Warm up a new domain with small sends to engaged contacts, growing over a few weeks.
- Never use bought or scraped lists. Bounces and spam complaints are suppressed automatically.
Good to know
- Instead, a site can connect its own SendGrid, Mailgun, Postmark or Resend account under Email Provider.
- Agencies with white-label branding can verify one agency sending domain for client sites that have none.